BEFORE Google Was Sued…..

Recently, one of the big news in communication industry was Youtube was sued by Viacom for. displaying copyrighted shows. And, Viacom Company asked for one billion dollar as compensation.

Then, why Google would be sued also ? It is because in last year, Google snapped up YouTube for $1.65 billion, Youtube is belong to Google. Therefore, before we discuss about the lawsuit, we should think about why google want to buy over Youtube? Google did not think about this copyright issue?

After read through information and qualification of Google Management team (http://www.google.com/corporate/execs.html), and some news about that, I was convinced that Google should have thought about the copyright issues, before they bought over Youtube, and they saw the trend in video sharing market. Therefore, it is more effective and easier to buy over a well-known video sharing website, instead of creating a new one. Then what is the factor to let them brush aside copyright concerns?

In my opinion, there may have few possible reasons, and there might be other reasons which I did not think of:
1) Google analyze that they will win the lawsuit, if there is a company sued them
2) Goolge analyze that outcome of those lawsuit won’t effect their business in Youtube
3) Google analyze that the risk level of losing the lawsuit is low.
4) There won’t have any obvious winner or loser in this link of lawsuit

Vidoe sharing is relatively new market; I am quite sure that Google want to become a starring role in this online video revolution. In these recently few years, growing of internet is fast and rapid, and there is a lot of new idea and server keep coming up to earn money. It is like a new country, even it grows very well, but there are still a lot of legal issued which are not covered properly. And, those unclear boundary will become a sensitive issued, like this video sharing.